Here's what I got to add:
Starting with the initial idea (credit to Mike Baker) of the Delevie cologne.
... Followed by Angie's suggestion of branding Brian Delevie with condoms??
Brainstorming (individual group)
5 ideas
-Rebranding sign companies (Re-branding Fast Signs)
-Rebranding newspapers
- - Adobe
- - CU Denver
- - Our class as a design studio
-Branding a design firm like a reality TV show (College Humor show)
Ultimatley we settled on an Anti-fast food campaign in the mold of the similar "Truth" campaign
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